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Some of the important factors they used in their evaluation included many factors that are well known. First, they solely looked at page one of search results from Google. Their standard key elements was comprised of: PR (page rank), PPC ad count, registration length of domain name plus overall estimation of inbound links. Massive authority sites are very difficult to outrank, and they checked the keywords against those sites, as well. Rank Magnets is a term used to describe those huge authority sites on page one of Google, which could be difficult to beat. The more Rank Magnets you might be up against, then it could become almost impossible to conquer them.
However, there is more they analyzed for when making this tremendous list of keywords. Making use of the latest version of Google’s keyword tool, they performed more researching as follows. They checked out exact match numbers for both global and local internet search. Then they evaluated domains readily available for exact match, Google adsense earnings potential and Adwords Cost per Click.
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